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Warning: Ignore at Your Own Risk
So you are cruising down the highway and the check engine light pops on.
Thoughts run through your head – most of them bad – about what to do next and how much it is going to cost.
More panic. You start preparing for the worst.
You get someone to diagnose the problem. It isn’t catastrophic.
Since it isn’t major, the urgency to act is gone. The problem hasn’t gone away, it just hasn’t risen to the level of a crisis. You decide you can live with “not right” for a while. Maybe, a long while.
We are seeing that same scenario play out in our little piece of the content management universe. When the warning light activates in business – and it is a major problem, companies spring into action and call us for help. In a crisis, access to information is vital and that access has to be instantaneous. Audits, product recalls, lawsuits or broken water pipes that damage files all fit into the catastrophic-fix-right-now-category.